AtemisCloud has a long experience in Human Resources Management. The first AtemisCloud project in 1999 was Holidays Management for the Bank Credit Lyonnais. Basically it includes the employees’ management. Then AtemisCloud expanded its features with the recruitment applications for Carrefour Poland. For each new hypermarket opened, Carrefour received 10.000 CV in a week. The new application was designed to make the process fluent and structured with a dedicated workflow. In 2003, AtemisCloud build its first service ERP for Recruitment and Temporary Jobs companies for an ex-director of Adecco. The solution includes all modules from the CRM, Marketing, Documents, Job offers, Candidates Management, Contracts, extranets for clients and candidates, up to the invoices and payrolls. With a complete solution, AtemisCloud got now customers on HR management all over the world. [More]
Do you know the concept of “lean manufacturing”? This is the kind of knowledge I had to learn in high school during my economics lessons. The main idea of this concept is to base the company’s production on the market demand. That was the principal purpose of TPS – Toyota Production System -. Originally called “just-in-time production”, this philosophy recommends to manage a company according different principles such as.... [More]
Thanks to Internet, launching a new product or service is much easier. In the "good old days," you could hire a PR agency to craft a press release and set up a press tour. Before the big launch date, you would hit the road and meet with reporters from all the important press outlets. Then on launch day, you could sit back and watch the articles roll in. In those days, reporters might even spend a few days fact-checking and talking to customers before filing their stories. [More]
When you're an email marketer, your to-do list often looks like this: Generate opt-in leads, segment your lists, set up lead nurturing workflows, draft clear and concise email copy, check your emails for deliverability, optimize for plain text and HTML, and so on.
Geez ... isn't there any fun in email marketing anymore?
Thankfully, there are plenty of email marketing geeks out there (ourselves included) that dothink all of that's kind of fun. But these less glamorous aspects of email marketing -- though critical to your campaign's success -- don't paint the entire picture of what amazing email marketing really is. [More]